Jackson Generals Logo PNG
Jackson Generals, a professional baseball club from Tennessee, sadly became one of those sports franchises, which suffered from the COVID pandemic. The team stopped playing in 2020 and never came back. The franchise was established in 1978 as the Memphis Chicks. Twenty years later, it moved to Jackson and was renamed West Tennessee Diamond Jaxx. Eventually, in 2011, the team adopted the name Jackson Generals, with which it ended its career. However, the Generals have reached quite a high position in Minor League Baseball, winning several titles throughout the years.
Meaning and history
Throughout 22 years of its existence, Jackson Generals have changed three Major League Baseball affiliates: Chicago Cubs, Seattle Mariners, and the most recent ones, Arizona Diamondbacks. As for the league and the class, the Generals were more consistent, as have always played as the Double-A affiliates in the Southern League.
The titles, won by Jackson Generals during their professional career include four League ones, seven Division, six First-Half, and four Second-half titles, which is not bad at all. Unfortunately, the club didn’t manage to stay afloat after the pandemic struck and didn’t let its fans enjoy more wins and celebrations.
In terms of the visual part, the logo of the minor league baseball team the Jackson Generals did not contain any visual links with that of its parent club, the Arizona Diamondbacks. In other words, the Generals had a unique and independent brand identity.
Primary symbol
The main Jackson Generals logo features a dog (presumably a bulldog) chomping a baseball bat. The creature has prominent fangs and is wearing a helmet with three stars. Complemented by the name of the team on the top, the emblem is placed inside a shield shape.
Secondary emblem
One of the alternative logos is simply the same dog without the shield shape and the wordmark. Another alternative logo sports the bulldog inside the shield, still without the wordmark insignia. One more version features three gold stars topped by the name of the team in black.
Colors
The palette of the Jackson Generals logo seems to be heavily based on the logo used before 2011. It also features a saturated shade of green, as well as beige, light grey, and white.
