Kinect is a brand of Microsoft designed motion-sensor device, which was announced in 2009 and launched in 2010 with a $500 million advertising campaign.
Meaning and history
The simplicity of the Kinect logo is a perfect compliment for the complicated futuristic innovative brand’s approach. It is a perfect combination for such a powerful company as Microsoft.
What is Kinect?
Kinect is a brand of motion-sensing input devices developed by Microsoft for use with their Xbox gaming console. It uses a combination of cameras, sensors, and software to track the movements of players, allowing for a more immersive and interactive gaming experience. Kinect gained popularity for its ability to recognize gestures and voice commands, enabling users to control games and applications without the need for a physical controller.
2009 – 2010
2010 – 2017
The Kinect logo is minimalist and simple. It is composed of an all-caps wordmark in a classic sans typeface and nothing else.
The most interesting element of the logo is its color. Kinect uses purple for its emblem.
Purple color is a symbol of vivid imagination and mystery. That is what the Kinect Technology is about — it opens new edges of gaming and shows the eternity of opportunities.