The Minor League Baseball team the Asheville Tourists has had its logo updated three times since 1980.
Meaning and history
The franchise, which now plays in the Class A South Atlantic League, traces its roots as far back as to 1897. It has been a farm team of the Major League franchise Colorado Rockies since 1994.
Old symbols
The bear featured on the Asheville Tourists logo introduced in 1980 was a combination of a baseball player and a tourist. He was holding a baseball bat in one paw and a suitcase in the other, and there was also a camera.
The following logo, which was adopted in 2005, focused on a large white “A,” which was placed in front of a mountain range.
The 2011 emblem
While the mountain theme is also present on the current logo, it has a totally different look here. Now, it’s part of a serene night scene, with bright stars shining over the peaks. A baseball is given in the form of a comet. The word “Tourists” is scripted in white over the mountain, while the lettering “Asheville” is given in jade.