Versace Jeans Logo PNG
Versace Jeans is a contemporary clothing line under the Versace brand, known for blending high fashion with casual wear. The line operates under the ownership of Capri Holdings, which acquired the Versace brand in 2018. Versace Jeans specializes in denim-related apparel but extends its fashion reach to accessories and other fashion items as well. It operates primarily in Europe and North America, but its products are available globally through various retailers and online platforms.
Meaning and history
Versace Jeans was founded as part of the Versace line, established by Gianni Versace in 1978. While Gianni Versace initially launched the company focusing on high-end fashion, the introduction of Versace Jeans aimed to cater to a more youthful audience seeking the glamour and style of Versace at more accessible price points. Throughout the years, Versace Jeans has carved out a niche within the fashion industry by offering innovative and stylish denim designs that carry the distinctive boldness and aesthetic flair of the Versace brand.
Under the leadership of Donatella Versace, who took over after Gianni’s tragic death in 1997, the brand expanded significantly into global markets. It achieved remarkable milestones, including iconic advertising campaigns and collaborations with noted artists and designers. These achievements helped solidify its status in the fashion industry.
Today, Versace Jeans stands as a prominent label within the larger Versace portfolio, now owned by Capri Holdings. It continues to innovate in the world of casual luxury fashion, maintaining relevance with new trends while preserving the luxurious and bold spirit of the Versace legacy.
What is Versace Jeans?
Versace Jeans is a subsidiary brand of the renowned Versace fashion house, focusing primarily on casual and denim-related apparel. It offers a stylish blend of modern trends and classic Versace luxury, making it popular among those who appreciate high-fashion with a practical edge.
1978 – Today
If you compare the Versace Jeans logo with the primary Versace logo, you will notice they are not unlike each other. Both feature the same sans serif type with a varying width of the strokes.
And yet, in the case of the Versace Jeans Couture logo, the type is by far more compact. Unlike the main logo, there is almost no breathing space between the letters. The glyphs themselves are narrower than in the primary wordmark.
This approach was necessary to squeeze the word “Jeans” in the wordmark. It is written next to the word “Versace” on the first line, while the word “Couture” in large letters can be seen below. Here, the letters are also narrow and stand close to each other.
