Southern Jaguars Logo

Southern Jaguar logo

Southern Jaguars Logo PNG

The men’s athletic teams representing Southern University in Baton Rouge, Louisiana, are known as the Southern Jaguars, while the women’s teams play under the name of the Lady Jaguars. The athletic program consists of 13 teams in such sports as football, baseball, basketball and more.

Meaning and history

Southern Jaguars Logo history

The inception of Southern Jaguars traces back to the foundational period of Southern University in Baton Rouge, Louisiana, a university with a rich African American heritage. This sports division, emerging as a dynamic part of the university, was formed to foster athletic talent and sportsmanship in a competitive collegiate environment. Throughout their journey, the Southern Jaguars have carved out a unique niche in NCAA history. They are particularly renowned for their formidable presence in football and basketball, where they have consistently demonstrated excellence. Their achievements include noteworthy victories and commendable performances in the Southwestern Athletic Conference, earning them both regional admiration and national spotlight. As of now, the Southern Jaguars uphold their esteemed legacy, balancing a rich historical background with contemporary athletic dynamism. Their current standing in the NCAA is a testament to their persistent pursuit of sports excellence and their significant role in shaping the collegiate sports landscape.

What is Southern Jaguars?
The Southern Jaguars represent the athletic prowess of Southern University, competing with distinction in NCAA-sanctioned sports. This division, known for its vibrant participation, particularly shines in football and basketball, securing a reputable place in the SWAC. Their identity is intertwined with a history of athletic achievements and a commitment to maintaining a high standard in collegiate sports.

1963 – 1985

Southern Jaguars Logo-1963
Throughout over 50 years since 1963, the Southern Jaguars logo has gone through only three updates. The oldest emblem on the list featured a jaguar in full height. The creature was walking to the left.

1985 – 1993

Southern Jaguars Logo 1985
An image of a jaguar, crawling towards the onlooker and painted in a haphazard, grotesque manner is what this logo is. The color scheme is bright orange and black, for the most part.

1993 – 2001

Southern Jaguars Logo 1993
In this form, the emblem was used for a decade until in 1974 it was replaced by the jaguar’s head. The style used for depicting the animal remained almost unchanged. Now, the jaguar was beige with dark spots. With the mouth open, sharp fangs, and the ears positioned very low, the creature looked aggressive. Similar to its predecessor, it was facing to the left.

2001 – 2016

Southern Jaguars Logo 2001
In 2001, a more abstract and minimal version of the jaguar was introduced. This time, the mascot was crawling out from behind the interlocking letters “S” and “U.” The current palette is lighter than the one used in 2001.

2016 – Today

Southern Jaguars logo
The jaguar imagery was scrapped by 2016, and the emblem was left with just the lettering. It’s practically the same, although the color palette was visible bleached.


Southern Jaguars Logo

The two colors dominating the Southern University Jaguars logo are light blue (Columbia Blue: PMS 292, CMYK: 59, 11, 0, 0) and gold (PMS 123, CMYK: 0, 19, 89, 00).

Southern Jaguars Colors

RGB: (88, 182, 231)
CMYK: (59, 11, 0, 0)

RGB: (255, 206, 52)
CMYK: (0, 19, 89, 00)