Since 2000, the Florida A&M Rattlers logo has gone through one considerable modification. It has remained consistent in its core visual metaphor, though.
Meaning and history
2000 – 2012
The Florida A&M Rattlers logo used in 2000-2012 depicted a stylized rattle snake. You could see the full body of the creature. The position of the head showed it was going to attack. There was the lettering “FAMU” arched above.
2013 – Today
In 2013, the team opted for a more minimalistic yet expressive emblem. You could see only the snake’s head, and due to this, its scary expression became more visible. Even the text disappeared leaving the sharp fangs in the spotlight.
Florida A&M Rattlers basketball
The men’s team has played in the NCAA Division I Tournament three times. They have competed in the NCAA Division II Tournament four times. The Lady Rattlers have competed in the NCAA Division I Women’s Basketball Tournament in 1995 and 1999.
Florida A&M Rattlers football
The football program of the Florida A&M University has been rather successful. In addition to the 29 Conference Championships they have won so far, they also boast 13 different college football national titles. They have also been known for winning won the very first NCAA Division I-AA National Championship back in 1978.
Florida A&M Rattlers Colors
FANG ORANGE
PANTONE: 158 C
HEX COLOR: #EE7624;
RGB: (238, 118, 36)
CMYK: (2, 66, 99, 0)
VENOM GREEN
PANTONE: 357 C
HEX COLOR: #1B5633;
RGB: (27, 86, 51)
CMYK: (86, 40, 91, 38)
BLACK
PANTONE: 419 C
HEX COLOR: #231F20;
RGB: (14, 12, 13)
CMYK: (0, 11, 9, 86)