Saleen Logo

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Saleen LogoSaleen Logo PNG

The US car brand Saleen has been loyal to its original visual identity ever since it was introduced in 1983. The Saleen logo consists of two elements: the red symbol and the wordmark.

Meaning and history

Saleen was established in 1983 under the name of Saleen Autosport. Its founder was Steve Saleen known as a professional Formula Atlantic race car driver. The following year, three cars were made as the first production run.
Today, it is a company with around 80 employees. It is based in Corona, California, USA. Saleen became a public company in 2013.
Saleen Logo

Emblem

The symbol features a combination of vertical red stripes over the white or black background. The stripes have varying lengths and widths and are positioned in such a way that they resemble the road.
The wordmark features a custom sans serif typeface. Its most unique glyph is probably the “a.” While looking very much like a triangle, the letter has an unusual top somewhat similar to a ribbon that has been bent (or an exceptionally tricky turn of a highway).
The two elements of the Saleen logo can be used on its own or together.