Milanoo is an online retail store, which specializes in clothing and accessories for men and women. The e-store offers a wide range of items for various occasions, as well as fancy footwear and bags. The company, established in 2008, is based in Hong Kong and shoot orders across the globe.
Meaning and history
Milanoo, a global online retail company, was founded by Albert Feng in 2008. The company originated in Chengdu, China, with the vision of bringing fashion to a broader audience. In its early years, Milanoo focused on special occasion dresses, particularly wedding and cosplay costumes, catering to a niche but enthusiastic market. This specialization quickly set Milanoo apart in the e-commerce world, enabling it to carve out a unique space in the highly competitive fashion industry.
As it grew, Milanoo expanded its offerings to include a wide range of apparel, accessories, and lifestyle products. The company’s main achievements are reflected in its expansive global reach, with a customer base spanning Europe, North America, and beyond. Milanoo prides itself on offering a diverse range of products while maintaining a keen focus on current trends and customer needs. This agility has been key to its success, allowing it to rapidly adapt to changing market dynamics and consumer preferences. The company’s commitment to affordability and quality has resonated with a broad audience, helping it to establish a strong and loyal customer base.
Currently, Milanoo holds a significant position in the online retail space, particularly in the realms of fashion and lifestyle products. With a robust e-commerce platform and a dedication to customer satisfaction, Milanoo continues to evolve, consistently introducing new products and styles to meet the ever-changing demands of the fashion-conscious consumer. The company’s ability to blend trendsetting designs with affordability has made it a popular choice among shoppers seeking both style and value.
What is Milanoo?
Milanoo is an international e-commerce company specializing in fashion and lifestyle products. Founded in 2008, it initially focused on special occasion dresses and has since expanded to offer a wide range of clothing, accessories, and lifestyle items. Known for its affordable prices and trendy designs, Milanoo caters to fashion-forward consumers worldwide.
2008 – 2021
The visual identity of the company is simple yet bright and recognizable. The logo of the retailer is composed of a modest wordmark with an emblem on its left.
The emblem of the e-commerce platform replaces the first letter of the company’s name, making the logo unique and stylish. It features two overlapping orange circles, which create a cloud-like shape, with a stylized white capital “M” on it.
The orange and white color combination evokes a sense of happiness and energy, showing the company as positive and progressive, while the black of the wordmark balances it, adding seriousness and professionalism.
For the web and mobile app icon, the retailer uses a white cloud with an orange “M”, placed on an orange square with rounded angles. It looks vivid and playful.
The Milano logo is minimalist yet stylish and modern. It perfectly reflects the company’s purpose and essence, accenting its strong points and showing the customer as the center of the platform’s value system.
2021 – Today
The second logo simplifies the design to a purely typographic form. “Milanoo” is written in a bold, black sans-serif font with uniform thickness, conveying a straightforward and accessible brand image. The absence of additional graphic elements places the entire focus on the name itself, a confident brand that prides itself on recognition and memorability. The simplicity of the logo reflects a modern, minimalist aesthetic, appealing to a contemporary audience that values clarity and directness in brand communication.
Font
The stylish wordmark of the company is written in a fresh modern sans-serif typeface, which is close to Arthaus Light, with its smooth and delicate lines, evoking a sense of dynamics and progress.
The letter “A” has its contour open, and it adds individuality and lightness to the whole inscription in the lowercase.
Review
The Chinese fashion retailer is one of the largest global e-commerce platforms. The company’s catalog includes such categories as clothing for men and women, shoes, special occasion costumes and a big and beautiful selection of wedding goods.
The platform accepts various types of payment including credit cards, PayPal and even Western Union cash transfers. There is also an option to make a bank transfer to the company’s account so that every customer can feel safe and protected.
The website is available in 9 languages and provides high-quality client support 24/7 on all of them. The return and exchange policy of the company offers a 14-day window for any applications. As for the delivery process, the e-commerce platform offers worldwide shipping and works with the most trusted and reputable postage companies, such as DHL and EMS.
The online retailer is working hard to make their customers across the globe satisfied. It really provides a good service, and it can be seen by the increasing number of buyers and good reviews.