Shopee Logo

Shopee logoShopee Logo PNG

Shopee is the name of an Asian e-commerce platform, which was established in 2015 and headquarters in Singapore. Today the platform operates all over the globe through its numerous websites and mainly focused on the distribution of electronic goods, though the catalog of Shopee includes thousands of various items, suitable for any needs and tastes.

Meaning and history

Shopee Logo history

The bright and friendly visual identity of the Asian e-commerce portal hasn’t changed much since the day of its introduction in 2019. Though there was one redesign held in 2019, which was more about strengthening and elevating the logo of the recognizable logo, familiar to millions of the Shopee customers across the globe.

What is Shopee?
Shopee is one of the leading Asian e-commerce platforms, which is constantly expanding to other continents. The marketplace was initially created for private sellers, but a few years after its launch, it was re-oriented for businesses.

2015 — 2019

Shopee Logo 2015

The initial Shopee logo featured a composition of a solid and intense colored emblem set in the left from a smooth and simple wordmark. Both elements of the logo were executed in a bright orange colored which is a symbol of energy and passion. The Shopee emblem is an orange shopping Bach drawn in smooth lines with rounded angles and short and bold handle. On the bag there is a white capital “S” written in the same typeface as the logotype of the brand. As for the logotype itself, it looked modest yet friendly, written in the title case of a regular rounded sans-serif typeface with full shapes of the letters and thick lines.

2019 — Today

Shopee logo

The redesign of 2019 refined the contours of the Shopee visual identity and adopted a new shade of orange, a darker and more intense one. The lettering shanked its typeface to as leaner and a more traditional sans-serif, with distinct sits of the letter lines. This means, that the white “Sl in the Shopee shopping bad emblem was also redrawn, executed in the same typeface as the refreshed logotype.

The primary version of the logo depicts an emblem set in the left from the inscription, though the secondary one has the shopping bag with the white “S” enlarged and set above the logotype.