Tampa Bay Rays Logo

Tampa Bay Rays Logo

The logo of the professional baseball team the Tampa Bay Rays has revolved around the ocean theme throughout more than two decades of its existence. This motif is not quite so pronounced today, though, as it was in the earlier versions.

Meaning and history

Tampa Bay Rays Logo history

The team joined the Major League Baseball in 1998 under the name of the Tampa Bay Devil Rays. Ever since its home venue has been Tropicana Field.

Old logo

Tampa Bay Rays Logo Old

The club unveiled its earliest logo during its first playing season. The logo highlight was the black and blue devil ray – the creature after which the team itself was called. The fish was depicted against an ellipse with a rainbow gradient filler. The devil ray was leaving a trace creating the illusion of motion. The full name of the team was given in dark blue and white.

Symbol

Tampa Bay Rays Symbol

In 2001, the team revisited its logo making it a bit simpler. Gone were the rainbow gradient and the words “Devil Rays.” The fish was featured side by side with the lettering “Tampa Bay” in white over a dark blue ellipse.

The 2008 emblem

Tampa Bay Rays emblem

The Tampa Bay Rays new logo is built around the word “Rays” overlapping a square shape. A bright yellow sunburst can be seen on the “R,” while the color palette continues the “beach” theme symbolizing the water and the sky of Florida.

Font

The letterforms featured on the Tampa Bay Rays logo seem to have been inspired by the display serif font Hermecito A SC, which was created by Ari Rafaeli and published by the ARTypes foundry. The “R” has been heavily modified and, as a result, acquired a long extending end almost reaching the “S.” Although the overall look of the type is quite eye-pleasing, it seems a bit weak and somewhat out of place on a sports logo and uniform due to perceived lack of dynamism and strength.

Color

Tampa Bay Rays Logo Color

The choice of colors seems to perfectly fit the name of the team and the visual metaphor on which the logo is based. The combination of navy blue and light blue symbolizes the ocean, while the yellow represents the golden rays of the sun. White is used as a supplementary color providing additional contrast.