Valve Logo

Valve logoValve Logo PNG

Valve is a video-games developing company, which was established in 1996 I. The United States. The company became famous after the release of Counter-Strike, one of the world’s most played video games in history.

Meaning and history

Valve Logo history

1996 – 2018

Valve Logo-1996

The initial Valve logo was introduced in 1996 and stayed with the brand for a decade. It was a simple yet powerful monochrome badge where the sans-serif uppercase logotype was set in a white background and enclosed into a thick black rectangular frame. The black letters of the inscription were placed pretty far from each other, so the badge looked solid yet airy and fresh.

2018 – Today

Valve logo

The current Valve logo is composed of white lettering on a red background. It looks minimalist and contemporary. Its simplicity elevates it and creates the sense of a professional and powerful company.

The Valve wordmark in all the capital letters is executed in a clean and neat sans-serif typeface, which is very similar to narrowed Arial Bold. The most recognizable detail of the company’s visual identity is a little last “E”, which is reduced for almost a half in comparison to all the other letters.

The Valve visual identity is not only it’s the logo. The company is known for its crea-tive advertising campaigns and the use of the recognizable mascot “The Valve Guy”.

The mascot emblem was designed in the very beginning of the company’s history. It depicts a big bald guy with a red valve in the back of his head, representing the brand’s idea “Open Your Mind”. The other Valve art showed the man with the Valve coming out of his eye.

These two artworks became truly iconic and the modest and neat Valve logotype looks really stylish and meaningful near creative and unique mascot emblems.