Skyscanner Logo

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Skyscanner Logo
Skyscanner is an online platform for booking flights, which was created in 2002. The company, based in Scotland, offers the widest variety of flights available at the lowest prices possible. It is one of the most popular online travel services in the world.

Meaning and history

Skyscanner Logo history

The Skyscanner visual identity was last changed in 2019 and has nothing left from the previous version, which was very recognizable logo design.
The previous logo features a wordmark in all the lowercase executed in an italicized sans-serif typeface, with enough space between the letters. The famous Skyscanner emblem was placed above the inscription and depicted a bright blue cloud with three curved lines, forming a rainbow.
The new Skyscanner logo, designed in 2019, is composed of a wordmark with an emblem on its left. The lettering of the nameplate now has the first “S” capitalized and the tail of the “k” curved. The sans-serif typeface of the inscription looks friendly and strong.
Skyscanner Logo
The new Skyscanner logo depicts an arched line with five verticals, coming out of it, symbolizing sunrise. The company wanted to show its progressive approach and to add a friendly and welcoming feeling to its visual identity.
The blue color of the Skyscanner logo became darker and more intense. Not the company’s logo looks more professional and reflects the reliability and stability of the famous online platform.