Shop Pay Logo PNG
Shopify is an easy-to-use content management system that has been developed since 2004 and is designed specifically for online stores. A huge number of companies use it to sell goods, including digital goods, all over the world. The platform is constantly evolving and adding new tools to simplify your work. One such tool is Shop Pay.
Meaning and history
Shopify is an e-commerce platform, with the help of its services and tools, you can create and develop a full-fledged online business. It is known for its ease of use and multifunctionality. The platform provides several options for paying for goods. Until recently, the main tool was Shopify Payments, but the company later added the more advanced Shop Pay, which is also an online wallet, among other things.
Shop Pay is a payment method where you can save your email address, phone number, payment information, and shipping address and then use that information in the future, making the shopping process much easier and faster.
More than 1.5 million companies around the world use this tool in their business. This is not surprising, as it works with 3D security cards and is characterized by instant transaction processing. Connecting Shop Pay to your online store not only solves the problem but also allows you to process transactions easier, faster, and more securely.
What is Shop Pay?
Shop Pay is the name of the payment system created by Shopify to facilitate online payments when purchasing items from the platform. Shopify stores are available in 175 countries, and more than 200 million purchases from around the world were made on the platform in 2020.
In terms of visual identity, Shop Pay is a cool and eye-catching instrument, that uses a bright color palette and interesting yet minimalistic shapes, with the main signifier inscribed into the wordmark.
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The Shop Pay logo is composed of two parts, set whether in a black and white, or a purple and white color palette. The left part of the badge features an enlarged lowercase “Shop” lettering in a geometric sans-serif typeface with the open contour of the “O”, and its lines slightly curved, making up an image resembling a swirl. The right part of the logo boasts a solid horizontally oriented rectangle with rounded corners, with the delicate white “Pay” written on it in thinner lines.
Font and color
The bold lettering from the primary Shop Pay logo is set in a bold and distinctive sans-serif typeface, which looks pretty close to such commercial fonts as Mazzard, Atyp, or Biennaletrade, with the modified contour of the “O”.
As for the color palette of the Shop Pay visual identity, its primary option features a bright combination of purple and white. As we know, purple is usually associated with wisdom, creativity, and depth, while white stands for transparency, confidence, and reliability.
