Kona Logo

Kona LogoKona Logo PNG

Kona Bikes (Kona Bicycle Company) is based in the Pacific Northwest. The history of the company started in 1988.

Meaning and history

Kona Logo history

Kona Bicycles Company has very wide geography. The company’s main production facility is located in the United States, as the brand’s headquarters, although the main sales office of the company is in Geneva, Switzerland. Kona is known to be an American brand, but not many people know, that the first steps the company has made in Canada, and its founders are Canadian.

Kona bicycles are chosen for competitions by many famous athletes from all over the world. The company has always positioned itself as a manufacturer of high-end bikes, always mentioning that they are tested by professional athletes, which should raise the credibility of the products in the eyes of customers. Kona manufactures some of its components and buys the rest from leading manufacturers, which also guarantees high quality and reliability.

What is Kona?
Kona is the name of a bicycle manufacturer from the United States, which was established in 1988 in Canada. Today the brand is owned by Kent Outdoors Group and has its bicycles distributed all over the globe through their offices, located on different continents.

Old Logo

Kona Logo old

The older version features similar writing, although there is a couple of subtle differences (compare the two “o’s,” for instance). The difference that is more apparent is the color scheme and the white and black trim seen on the previous logo.

We should also mention an old Kona Bikes logo where the lettering “Kona” was written over a shape that can be described as a combination of a wheel and a star.

New Logo

Kona Logo

The current Kona logo features the name of the brand in a creative script. On the one hand, the glyphs are connected with each other as if the word has been written by hand. On the other hand, there are a lot of angular elements (for instance on the “o” or “a”), while things actually written by hand typically look by far more rounded.

“K” emblem

Kona Emblem

Apart from the wordmark, the company has used a design featuring the letter “K” inside a roundel.

For one, you can come across an older version in blue with the black border. Here, the roundel has a wavy outline, which makes it look like a wheel. This version was often paired with the word “Kona.”

The current website features a different, more minimalist icon. This time, the “K” is seen inside a plain ring. The glyph itself looks pretty similar to the previous version, although it appears a little lighter. Both the “K” and the ring are black, while the background is white.

Font and Color

The custom italicized logotype from the primary badge of Kona is set in a heavy geometric cursive font with some square elements on the arms of the characters. The closest fonts to the one, used in this insignia, are, probably, Fuel Script Bold, or Rexlia Heavy, but with the contours of the characters modified, and all letters connected to each other.

As for the color palette of the Kona visual identity, it is based on a strict and powerful combination of black and white, which looks progressive and stylish, and allows the logo to be placed on any background and decorated by any element.