Costa Logo

Costa logoCosta Logo PNG

Costa Crociere (internationally known as just Costa Cruises) is a Genoa-based Italian cruise company, which belongs to Carnival Corporation & plc. The history of the company started in 1854. Initially, it specialized in cargo ships delivering olive oils and textiles from Sardinia to Liguria.

Meaning and history

Costa Logo history

1994 – 1999

Costa Logo 1994

Originally, the emblem consisted of three yellow cylinders with blue tops. The foremost of them bore a small blue letter ‘C’. Next to this emblem, they used to put the full name wordmark in blue serif letters – ‘Costa Crociere’ – in two lines.

1999 – 2021

Costa Logo 1999
The following logotype featured an emblem with three yellow cylinders. These had blue tops, and a big ‘C’ letter encircled all of them. Beneath, the designers wrote the word ‘Costa’ in a pleasant, sans-serif style.

2021 – Today

Costa logo
The 2021 logo depicts the familiar ‘C’, which is split in two parts – a big blue bit & a yellow section in the bottom. Below this symbol, we can see the brand name in a usual sans-serif typeface.

Capital “C” emblem

emblem Costa

The capital “C” on the funnel has been the distinctive feature of the Costa’s sea fleet for decades. The letter itself is blue, while the funnel is yellow. The top of the funnel is colored black. The “C” is given in a different, simpler, font than that used for the company wordmark.


font costa logo

Although there is a font family bearing the name “Costa”, which looks very similar to the Costa wordmark, they are not exactly the same. Both are contemporary Mediterranean-style typefaces having roots in the softness of Renaissance scripts and purity of Greek capital letters, yet some of the glyphs look different. In fact, the Costa typeface was created for the namesake company, yet the designers who worked on it decided to customize some of the glyphs.


Color Costa Logo

The combination of blue and yellow has been the cruise company’s signature palette for many years. While the use of blue in the Costa logo seems perfectly natural, taking into consideration that it deals with the oceans and seas, yellow may be explained in a variety of ways. For instance, it may be regarded as a symbol of sunshine.