Clinique Logo

Clinique LogoClinique Logo PNG

Clinique Laboratories, LLC is a renowned American manufacturer of skincare, cosmetics, toiletries, and fragrances. Founded in 1968, Clinique is a subsidiary of the Estée Lauder Companies, which was co-founded by Estée Lauder and her husband, Joseph Lauder. Clinique is known for its allergy-tested, fragrance-free products, which cater to a wide range of skin types and concerns. The company operates globally, with its products available in department stores, specialty retailers, and online platforms across more than 135 countries. Clinique’s commitment to dermatological expertise and scientific innovation has made it a trusted brand for millions of consumers seeking effective and gentle skincare solutions.

Meaning and history

Clinique was founded in 1968 by the Estée Lauder Companies, following a groundbreaking article in Vogue magazine titled “Can Great Skin Be Created?” The article featured Dr. Norman Orentreich, a New York dermatologist, who advocated for a skincare routine that could transform the skin. This article caught the attention of Estée Lauder’s daughter-in-law, Evelyn Lauder, who proposed creating a new line of skincare products based on Orentreich’s principles. This led to the birth of Clinique, with Dr. Orentreich playing a key role in developing the brand’s initial product line.

Clinique’s launch was revolutionary for the beauty industry, emphasizing the importance of dermatological research and hypoallergenic formulations. The brand introduced the iconic 3-Step Skin Care System, consisting of cleansing, exfoliating, and moisturizing, which became a cornerstone of Clinique’s product offerings. Over the years, Clinique has expanded its range to include makeup, sun care, and men’s grooming products, all adhering to the brand’s rigorous standards for safety and efficacy.

Throughout its history, Clinique has achieved numerous milestones, such as the introduction of the Dramatically Different Moisturizing Lotion, which became a best-seller and remains a favorite among consumers. The brand’s commitment to inclusivity is reflected in its extensive shade ranges for foundation and other complexion products, catering to diverse skin tones. Clinique’s innovation extends to its research and development, with the brand continuously seeking to incorporate the latest scientific advancements into its product formulations.

Today, Clinique maintains a strong market presence and is highly regarded for its dedication to quality and customer care. The brand’s products are widely available in over 135 countries, supported by a robust e-commerce platform. Clinique continues to collaborate with dermatologists and scientists to develop new and improved skincare solutions, ensuring it remains at the forefront of the beauty industry. The brand’s enduring popularity and reputation for trustworthiness underscore its success and ongoing commitment to helping individuals achieve healthy, beautiful skin.

What is Clinique?
Clinique is a leading skincare and cosmetics brand known for its allergy-tested, fragrance-free products. Founded in 1968 by the Estée Lauder Companies, Clinique focuses on dermatological expertise and scientific innovation. The brand offers a wide range of skincare, makeup, and fragrance products designed to meet diverse consumer needs.

1968 – Today

Clinique Logo

In the current logo, you can see the word “Clinique” in a seemingly simple type. At first glance, it may look like a generic serif type. If you take a closer look, though, you will notice that the glyphs have an unusual artistic touch. The width of the strokes forming the letters fluctuates in an unpredictable way. It appears to have been written over the surface of the water.

If this wordmark could talk, it would say “custom,” “soft,” and “innovative.” All three words seem to echo the core values of the brand.

You can also come across a version dominated by the large, bold letter “C.”


Emblem Clinique

While the Clinique logo is typically given in black and white, there is also an older version combining white and a grayish teal.

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