Bisu Logo

Bisu LogoBisu Logo PNG

Bisu is a Chinese automobile brand established through a joint venture between the Beiqi Foton Motor, a Chinese company, and the BAIC Group, also from China. The brand was created to cater to the increasing demand for personal and affordable vehicles in China’s rapidly growing automotive market. Bisu specializes in producing a range of passenger vehicles, including SUVs, MPVs, and compact cars, aiming to blend modern design with efficient performance to appeal to a broad customer base in China and beyond.

Meaning and history

Bisu, a distinctive player in the Chinese auto industry. Founded with the vision of tapping into China’s burgeoning vehicle market, Bisu’s journey began by focusing on accessible yet modern vehicles. Its portfolio, enriched with SUVs, MPVs, and compact cars, reflects a commitment to blending contemporary aesthetics with practical performance. Targeting a diverse customer base, Bisu quickly adapted to the dynamic demands of China’s automotive sector. The brand’s strategy pivoted around offering quality vehicles at competitive prices, making personal transportation accessible to a broader population. As Bisu continues to evolve, its contribution to China’s automotive narrative stands as a testament to innovation and adaptability in a competitive and ever-changing industry.

What is Bisu?
Bisu is an innovative automobile brand emerging from a collaboration between China’s Beiqi Foton Motor and BAIC Group. It specializes in creating a diverse range of vehicles, including SUVs, MPVs, and compact cars, combining modern design with efficiency to cater to the dynamic automotive market.


Bisu Logo

The logo showcases the word ‘BISU’ in bold, capital letters, encased within a sleek, elongated oval with a metallic sheen. Its design conveys a sense of modernity and strength, reflecting the brand’s forward-thinking ethos in the automotive sector. The use of silver hues imparts a premium feel, suggesting sophistication and durability.

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