Asia Motors is an automotive manufacturer specializing in the production of vehicles. It is owned by the South Korean conglomerate Hyundai Motor Group. The company operates primarily in South Korea, where it has its headquarters and manufacturing facilities. Asia Motors is known for its high-quality vehicles and has established a strong presence in the domestic market. With a focus on innovation and customer satisfaction, the company continues to contribute to the automotive industry.
Meaning and history
Asia Motors is an automotive manufacturer founded by Kim Sang-hee in 1965. The company made significant strides in the industry, becoming one of South Korea’s leading automobile manufacturers. They achieved notable success with their line of compact cars and commercial vehicles, catering to both domestic and international markets. Asia Motors garnered recognition for their robust engineering, innovative designs, and commitment to quality. However, in the late 1990s, due to financial difficulties, the company faced a decline and was eventually acquired by Kia Motors Corporation in 1999. Today, Asia Motors operates as a subsidiary of Kia Motors, contributing to their extensive product portfolio and continuing to make contributions to the automotive industry.
What is Asia Motors?
Asia Motors was a South Korean automobile manufacturing company that operated from 1965 to 1999. It produced a range of vehicles, including passenger cars, commercial trucks, and military vehicles, and was known for its durable and affordable models.
1986 – 1994
The company used its name as the main element of its logo. To make an accent on the word “Asia”, the designers added a wavy line above the last three characters that evened out their height in comparison to the first enlarged letter “A”. The sky blue color seen in this logo reflects the trustworthiness, reliability, and expertise of the brand, while the thick lines of the letters enhance its solid position.
1994 – 1999
The last logo of the company as an independent company was done in red with a white background. The color instantly hinted that this company is one of the major players in the automotive industry at the time. The full name was printed in sans-serif, uppercase letters that were closely spaced. It was accompanied by an oval emblem above it. The emblem was done in white with a red border. It held one word, Asia, printed using the same font as for the full name only using larger characters.