ISPS HANDA Premiership (New Zealand) logo

ISPS Handa Premiership logoISPS HANDA Premiership Logo PNG

Meaning and history

ASB Premiership Logo history

2004 – 2010

ASB Premiership Logo 2004
The ASB was initially called New Zealand Football Championship. They had it written (as ‘NZFC’) on this blue square. The letters were white, except for the red ‘F’. There was also a football displayed above with a big red star in its middle. Directly on and below the main acronym, there were two small inscriptions: ‘New Zealand Community Trust’ (the sponsor) and ‘the local name of the global game’ respectively.

2010 – 2017

ASB Premiership Logo 2008
Before 2017, the league had another sponsor and, therefore, was named the ASB Premiership and had a different emblem. The old ASB Premiership logo featured the same futuristic football, this time in yellow and black. The lettering “ASB Premiership” was also given in black and yellow.

2017 – Today

ISPS Handa Premiership logo
The focal point of the ISPS Handa Premiership logo is a stylized football looking very unusual and futuristic. The football is made up from multiple red elements, but you can clearly see the hexagonal or pentagonal shapes leaving no doubt that it’s actually a football. Next to the emblem of the top league in New Zealand, there’s the wordmark “ISPS Handa Premiership” in red and white.