Armstrong Logo

Armstrong LogoArmstrong Logo PNG

Armstrong is a leading brand in design and manufacture of innovative commercial and residential ceiling, wall and suspension system solutions in the Americas. Was founded in Pennsylvania, USA in 1891.

Meaning and history

Armstrong Logo

The Armstrong logo is very masculine and confident. It’s strict typeface with circle around letter “A” could be a perfect logo for almost any brand.

The brands values are quality, trust and dependability, which is shown good in the logo. The brand’s color palette includes two colors: Morado, a brilliant blue violet that reflects creativity and leadership, and Tungsten, a mid-tone grey that evokes power, balance and masculinity.

What is Armstrong?
Armstrong is the name of an American company, which was established at the end of the 19th century, and has always been involved in the production of wall and ceiling suspension solutions for constructions of all sizes.

The typeface and color scheme bring a dynamic sense of strength and presence to the brand. The “Inspiring Great Spaces” tagline describes the brand as a competitive and relevant company focused on innovation, productivity and its customers.

Using interesting colors and a simple yet confident typeface is a fresh approach that illustrates brand’s evolution and it’s look into the future.

Font and color

The bold and brutal title case lettering from the primary badge of Armstrong is set in a heavy sans-serif typeface, which is pretty similar to such fonts as Sequel Sans Display Black and Europa Grotesk SH Bold.

As for the color palette of the Armstrong visual identity, it is based on a timeless classy combination of black and white, which always looks actual and perfectly reflects the power and reputation of the company, showing it as a professional and stable one.