Yellowstone Logo

Yellowstone LogoYellowstone Logo PNG

Yellowstone is a popular American western drama series, released in 2018. By today, 5 seasons of 41 episodes have already been filmed. The plot of the series revolves around a Peaceful family on a ranch in Montana, who are forced to confront people wanting to take away their rightful land.

Meaning and history

Yellowstone is the world’s first national park and one of the most visited places in the United States. But here, on the edge of civilization, there are many things that tourists do not see, that are not covered by the media.

The plot of the series revolves around the Dalton family, whose head John Dutton (Kevin Costner) owns one of the largest ranches in the United States. Such a huge territory requires no less responsibility because many people want to encroach on it.

John has only one answer to all this: he is armed and does not intend to give up an inch of land or a single steer from his herd. Then the competitors resort to more subtle ways of taking possessions, and the head of the family has to turn for help to his children, who have long since escaped from under the wing of their father.

What is Yellowstone?
Yellowstone is the name of an American tv-series, which was released in 2018. This drama series was written by Taylor Sheridan and John Linson and produced by Paramount Network.

In terms of visual identity, Yellowstone is bright and confident. The series has been using one and the same badge for all its five seasons, without any even minor refinements. The logo of the franchise is based on heavy lettering, executed in a unique style and a bright color palette, which supports the name of the series.

2018 – Today

Yellowstone Logo

The first and only logotype for the popular TV series was designed in 2018, with the release of the first Yellowstone episode. The badge for the brand is composed of a heavy serif lettering set in a deep shade of yellow, with uneven edges, and a thin gray shadow, adding volume to the composition. The inscription can be seen both on black and white backgrounds.

Font and color

Yellowstone Emblem

The bold uppercase lettering from the primary badge of the Yellowstone tv-series is set in a heavy serif font with stable and softened contours of the capital characters. The closest fonts to the one, used in this insignia, are, probably, Typnic Headline Slab, or Gold Bold, but with some significant modifications of the characters’ contours.

As for the color palette of the Yellowstone visual identity, it supports the “Yellow”‘part of the series name and uses a quiet yet deep shade of yellow with gray accents in and around the characters’ bodies. This combination evokes a sense of motion and confidence and represents the fighting spirit, present in the plot of the drama.