Wonder Woman Logo

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The most well-known female comic-book superhero of all time, Wonder Woman is an incredible combination of power and attractive appearance.

Meaning and history

Wonder Woman Logo history

The visual identity of a famous character has changed a lot since the introduction of its original version in 1941. The lines became sharper and stronger, showing the progress and power of the superhero.

1941 — 1982

The very first emblem for Wonder Woman was created in 1941 and featured a very smooth and elegant badge in the art-deco style. It was a solid Ted background where the Golden-yellow bird was placed vertically with its wings up. The contours of the bird were arched and rounded, and thin black lines were added to its body for delicate accents.

1982 — Today

In 1982 another badge was introduced and it is still used by the brand today. A stylized emblem, composed of two letters “W”, placed one above another, with their bars elongated and spread to the sides. The badge was available in various color options, but the main palette was composed of black, white, and yellow.

2006 — Today

The redesign of 2006 brought the original red and yellow color palette to the Wonder Woman visual identity, though the red in this version is darker and more intense. As for the main symbol, the double-W gained a bird’s head, with strict lines of the beak. The new symbol looks powerful and modern, reflecting the character and its essence.

2011 — 2016

For five years, starting in 2011, there was another logo, used by the superhero. It was a light-gold badge in a black outline with sharpened angles and slightly arched lines of the wings. This emblem looked a bit more feminine, though still evokes a sense of strength and danger.

2016 — Today

The logo introduced for Wonder Woman in 2016 is a three-dimensional badge with straight lines executed in the dark gold shade. The symbol repeats the composition of the previous versions, composed of two “W”s and a bird’s head, but in the new execution, it looks stricter and more powerful than ever.


Wonder Woman logo font

The distinctive letter “W” does not belong to any of the existing typefaces. It was created from scratch and tweaked quite a few times throughout the history of the heroine.


Wonder Woman color

The colors of the American flag have been the basic colors of the Wonder Woman’s costume, while her emblem in most cases has featured the gold color.