Vanguard Logo

Vanguard logoVanguard Logo PNG

Vanguard is the name of the investment and financial company from the United States, which was established in 1975 in Pennsylvania. The company provides such services as brokerage, assists management, and mutual funds through dozens of its offices not only in North America but all over the globe.

Meaning and history

Vanguard logo

Vanguard is all about stability and confidence, and its classy and timeless visual identity only elevated the values of the company and shows its character to the customers and those who only think of using the services of the financial company.

The Vanguard logo was designed in 1975, right after the establishment of the company, and has never been changed since that time. The company was lucky with finding its perfect image from the first attempt.

The Vanguard logo is composed of a black and white emblem and a calm burgundy wordmark on its right. The emblem is a detailed and elegant image of the clipper, executed in black lines of various thicknesses and lengths.

Vanguard emblem

As for the inscription, it is set in the title case and uses a custom, exclusively designed for the company, smooth and classy serif typeface with thick soft lines, rounded angles, and slightly visible short and sharp serifs, which add elegance and playfulness to the traditional composition.

What is Vanguard?
Vanguard is an investment management corporation, which was established in the United States in the middle of the 1970s. Today the financial organization had almost 18 thousand employees in its offices all over the world.