Taylor Swift Logo

Taylor Swift logoTaylor Swift Logo PNG

Taylor Swift is a famous American singer, who was born in 1989 in Pennsylvania. Taylor is extremely popular across the globe not only as a singer but also as a songwriter. By today she has released seven albums and earned several prestigious music awards.

Meaning and history

Taylor Swift Logo history

Throughout the singer’s career, there have been numerous logos created, but all of them were composed of only a wordmark, which was executed in a new style and color palette after each redesign. Taylor Swift is the name, which is known all over the globe, so no matter how it is written, it’s instantly recognizable in every corner of the world.

2006 — 2012

Taylor Swift Logo-2006
The initial logo, designed in 2006, was the most long-lasting one and stayed with the singer for six years. It was a black script logotype with wide curved tails of the letters and unique lines of “S” and “F”. Usually placed on a white background, it looked simple yet chic and classy, and made the pop-stars brand memorable.

2012 — 2014

Taylor Swift Logo-2012
The redesign of 2012 showed the new Taylor Swift to the world — her logo was now executed in all capital letters of a modern bold geometric sans-serif with sleek and distinct lines. The slightly narrowed inscription was perfectly balanced and kept the monochrome color scheme of the initial version, yet looked brighter, stronger, and much more confident.

2014 — 2017

Taylor Swift Logo-2014
The redesign of 2014 introduced another version of a handwritten Taylor Swift logotype. In was a bold dark gray inscription in a title case, with all letters, rounded, and the ends of the bars softened. The uneven texture of the lines made the whole wordmark look as if it was written with a crayon, and this created a cool and contemporary look. This simple yet very friendly and stable insignia stayed with the young singer for almost three years.

2015 — 2017

Taylor Swift Logo-2015
In 2014 the handwritten gray inscription replaced three main logos. It was a singer’s signature executed in a felt-tip pen style, which also had its shortened version — the “T.S.” Initials with two bold dots. Stylish, modern, and simple, a perfect combination, which can brilliantly accompany any background and cover.

2017 — 2019

Taylor Swift Logo-2017
Taylor Swift comes back to traditional design in 2017 when the logotype is executed in an elegant serif font with curved clean lines and thin elongated serifs. All capital letters of the inscription are drawn in black, which allows placing it on almost any background without losing its style and sophistication.

2019 — 2020

Taylor Swift Logo-2019
The first light and bright logo for Taylor Swift was created in 2019 and are completely different from all the previous designs. It is still a single logotype without any additional details or graphical elements and framing. But now it’s all about the color. A light and fresh gradient from yellow in the bottom to pink on the top, makes the image look unique and crispy.

2020 — Today

Taylor Swift Logo 2020
The sans-serif typeface with its strict and straight contours looks great in bold capitals of the inscription.

2021 — Today

Taylor Swift logo
The 2021 name style changed to tall burgundy letters. These were purely capital letter, tilted slightly to the side. The font used here was one of the regular sans-serifs.