Sesame Workshop Logo

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Sesame Workshop logoSesame Workshop Logo PNG

Sesame Workshop is the name of a non-profit organization, which specializes in creating multimedia content for kids. The organization was established in 1968 and today it operates globally, producing some very popular educational programs on TV.

Meaning and history

Sesame Workshop Logo history


The Sesame Workshop visual identity is based on the logo of Sesame Street, which is very well known by kids and parents from all over the globe. So there was no need to look for something else, as the popularity of the main show is the best advertising for the educational organization.
The Sesame Workshop logo is composed of lettering, set in two levels and written in one style, and a simple yet colorful framing, repeating the street-sign. Probably the most famous address for all the children, Sesame Street, Gabe to the Workshop its iconic yellow and green colors.
The wordmark in medium gray is written in all capital letters using the mid-weight rounded sans-serif typeface, which is very similar to DIN Next Pro Rounded Medium and Nota Rounded Bold fonts with their smooth lines and edges.
The “Sesame” part of the nameplate is enlarged in order to be the same lengths with the “Workshop” lower level.
Sesame Workshop logo
The Sesame Workshop logo is very simple and modest, pointing on its educational, and not entertaining focus, it still looks friendly and playful due to the details of the Sesame Street visual identity. And its gray, green and yellow color palette is a reflection of growth and progress along with professionalism and a high level of its content.