Premier Inn Logo


Premier Inn LogoPremier Inn Logo PNG

Premier Inn is the brand of the British biggest hotel chain, which was established in 1987 and today had more than 800 hotels across the United Kingdom. The brand is owned by Whitbread.

Meaning and history

Premier Inn Logo history

1987 – 1998

Premier Inn Logo-1987

1998 – 2003

Premier Inn Logo-1998

2003 – 2004

Premier Inn Logo-2003

2004 – 2007

Premier Inn Logo-2004

2007 – 2015

Premier Inn Logo-2007

2015 – Today

Premier Inn Logo

The Premier Inn logo resembles a fairytale. It is colorful and welcoming, evoking a sense of coziness and comfort. The logo is composed of an instantly recognizable emblem with the wordmark underneath it.

The bold wordmark is executed in a rounded sans-serif custom typeface, which was created by Rob Clarke. It features sleek rounded lines and looks great in the brand’s signature purple color.

The Premier Inn emblem is a white sleeping moon and three stars, placed on a purple circle. The moon is located on the right side of the circle and its face is turned left. It is a king and relaxing image, which shows the hospitality service at its best.

Logo Premier Inn

The purple white and yellow color palette of the logo symbolizes calmness and relaxation, as well as the stability and purity of the company.

It is a nice and intense logo, which fully reflects the company’s profile, and make the brand stand out. The emblem is very memorable, and can’t be messed up with any other hotel’s symbol.