Playboy Logo

Playboy logoPlayboy Logo PNG

Simple as it is, the rabbit Playboy logo has proved very effective in terms of conveying the magazine’s core values. No wonder it has not actually changed ever since its creation.

Meaning and history

The rabbit with a bow tie was drawn by the magazine’s art director Art Paul. He was said to have created it in as little as 10 minutes. It was published in the second issue of the magazine just as an endnote. At first, Hugh Hefner probably did not understand the true value of this iconic image, but shortly after he started to realize its possible potential and rabbit became the company’s mascot.

Playboy logo

Look for the symbol

Playboy symbol

For many years, there has been a running joke in the Playboy magazine. There is the bunny logo hidden somewhere on the cover, and readers are supposed to find it.

Why was the rabbit emblem chosen?

emblem Playboy

Hugh Hefner, the magazine’s founder, mentioned that in the US the bunny in itself has sexual meaning, while the image created by Art Paul emphasized it and added a touch of humor.


Playboy Font

The wordmark features a bold all-cap serif typeface. It is hardly possible to notice any unique features in it.


Color Playboy Logo

The black color communicates such ideas as luxury, professionalism, class. And of course, it definitely has sexual connotations.

playboy bunny logo

What does the Playboy logo mean?
The comic Playboy logo, designed by Arthur Paul in 1953, has never left the visual identity of the famous magazine. The stylized bunny in smoking looks chic and playful at the same time, with some gentleman’s elements, and distinctive contours, making it look powerful and sleek. According to the creator of the symbol, thebunny represents playfulness and boldness, and the bow tie added sophistication. Paul also said he wanted something more original and memorable than a male figure.

What is the Playboy brand?
Playboy is an internationally famous brand, under which the most iconic magazine for men is published. The brand was established by Hugh Hefner in the 1950s and has become synonymous with the erotic-content magazine, where men from all over the globe could see beautiful ladies’ photos.

Can I use the Playboy logo?
The Playboy logo is a trademark of PLBY Group, hence to use it for your needs you have to get permission from the copyright holder. However, we can see many products decorated by the iconic Playboy Bunny, and it’s quite doubtful, that all of the manufacturers have official permission.

Does Playboy still exist in 2022?
The last print version of Playboy magazine was published in 2020, however, the brand is still alive, and operates mainly via online platforms. Apart from erotic magazines, the PLBY Group is also engaged in clothing production and develops several online projects, related to its original specialization.