Philip Morris Logo

Philip Morris Logo
One of America’s largest cigarette and tobacco manufacturers, Philip Morris International is most known for its Marlboro brand.

Meaning and history Philip Morris Logo

philip morris symbol


The company’s visual identity is built around a royal-type crest resembling that of the Knights Templar. The old Philip Morris logo was given in gold and red, which only emphasized the royal feel.
The current emblem, however, looks more discreet due to a shift in the color palette. Now, the picture consists of the light blue outlines and white filling. The only field that is given in a color other than white is the dark blue ellipse with the script letters “PM.”