Parajumpers Logo

Parajumpers logoParajumpers Logo PNG

Parajumpers, an Italian luxury outerwear brand, was established to offer high-quality, functional jackets and coats inspired by military apparel. The brand was founded by Ape S.P.A., with Massimo Rossetti serving as the key visionary behind its inception. Parajumpers specializes in creating durable, innovative outerwear designed for extreme conditions. The company operates globally, with a significant presence in Europe, North America, and Asia. Parajumpers is renowned for its meticulous craftsmanship, combining cutting-edge materials and technology to ensure maximum protection and comfort for its customers.

Meaning and history

Parajumpers was founded in 2006 by Ape S.P.A., with Massimo Rossetti as the leading force behind the brand’s creation. Rossetti, a designer with a keen interest in functional and high-performance outerwear, drew inspiration from the 210th Rescue Squadron, a team of elite paratroopers trained for extreme rescue missions in the most challenging environments. This influence is evident in the brand’s design ethos, which emphasizes durability, functionality, and technical excellence.

Since its inception, Parajumpers has achieved significant milestones that have solidified its reputation in the luxury outerwear market. One of its notable achievements includes the development of the iconic Gobi jacket, which has become synonymous with the brand. This jacket features a distinctive combination of materials such as robust nylon and detachable down-filled liners, catering to both style and utility. Parajumpers has also expanded its product range to include a variety of outerwear options, including parkas, bombers, and vests, all maintaining the brand’s commitment to quality and innovation.

The brand’s global expansion has been marked by strategic partnerships and collaborations with renowned retailers and designers, enhancing its visibility and market presence. Parajumpers’ products are now available in prestigious department stores and specialty boutiques worldwide, reflecting its status as a sought-after luxury brand. The company’s dedication to sustainability and ethical production practices has also garnered praise, aligning with the growing consumer demand for responsible fashion.

Currently, Parajumpers continues to be a leader in the luxury outerwear sector, recognized for its blend of technical sophistication and stylish design. The brand remains committed to pushing the boundaries of outerwear innovation while upholding the principles that have defined its success. Parajumpers’ ongoing investment in research and development ensures that it stays at the forefront of the industry, delivering products that meet the evolving needs of its discerning clientele.

What is Parajumpers?
Parajumpers is an Italian luxury outerwear company known for its high-quality, functional jackets and coats inspired by military apparel. Founded by Ape S.P.A. with Massimo Rossetti as the visionary, the brand is recognized for its innovative design and durable craftsmanship. Parajumpers operates globally, catering to a market that values both style and performance.

2006 – Today

Parajumpers Logo

The Parajumpers logo is by far more diverse and detailed than a typical fashion logo. It contains even more elements than the Canada Goose logo, which is among the most detailed emblems in the world of fashion.

However, in addition to the crest, there is a wordmark in a minimalist sans, which partly resolves the problem of reproducing the logo on some surfaces requiring a simple and easy-to-reproduce design.

The word “Parajumpers” (PJs) is the nickname of the men of the 210th Rescue Squadron based in Anchorage, Alaska. Their outstanding abilities and noble mission inspired Massimo Rossetti. The source of the Parajumpers logo is the crest of the 210th Rescue Squadron.

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