Keddo Logo

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Keddo Logo
Keddo is a fashion label created at the beginning of the 1990s. Based in the United Kingdom, the company has over 70 stores around the world.

Meaning and history

Keddo Logo


Here is the way the brand describes its style: “fashion of city streets, escaped from the monotony of everyday life, dynamic, and bold.” Come to think of it, the Keddo logo reflects this statement.
The letters are rather heavy, yet they have a playful and dynamic touch due to the unusual shape of the glyphs. The “serifs” on the double “D” echo the ends of the “E,” which, in their turn, have something in common with the diagonal bars of the “K.”