Illumination Logo

Illumination logoIllumination Logo PNG

Illumination is a film and animation studio that belongs to Universal Pictures. It is headquartered in Santa Monica, California, U.S.

Meaning and history

Illumination Logo history

2007 – 2017

Illumination Logo 2007

The company was established by Chris Meledandri in 2007 under the name of Illumination Entertainment. The original Illumination logo reflected this name. Here, you could see the lettering in white, like in the current logo. You would probably even have recognized the font used for the word “Illumination,” a minimalist sans serif font with elongated glyphs. The strokes were of the same widths.
The word “Entertainment” below sported a type with more regular proportions (closer to the square). The wordmark typically used a subtle grayish or bluish gradient, to add some depth and create highlights.
This version was used up to 2017, with several modifications listed below.

2010 – 2016

Illumination Logo 2010

For the Despicable Me project, the company developed a version featuring a minion in the lower right corner. Each time the brand created a new feature film, it was released with an updated logo. While its overall style was the same, you could always see various creatures (especially minions) in various positions. The hues could also slightly vary, and white highlights could be used, too.

2016 – 2017

Illumination Logo 2016

The type used in both the words grew bolder. While for most of the viewers, it was hardly possible to notice the alteration, a side-by-side comparison made it clear that the design was updated.

2017 – Today

Illumination logo

When the name of the company was reduced to a single word, the logo went more minimalist, too. It still used the same elongated type as the previous one, which was bolder than on the earliest Illumination logo. It also had the same overall style, with the white letters over the dark background and with splashes of light here and there.