Foursquare Logo

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Foursquare Logo
Foursquare is the name of the application, which gives recommendations on hospitality and leisure spots, based on the user’s location and browsing history. The service was developed in 2009 in the USA and today is available in 12 languages.

Meaning and history

Foursquare Logo history

The Foursquare visual identity, designed by the Red Antler bureau in 2014, is modern and stylish. The shapes and color palette of the logo create a trendy and confident sense.
The Foursquare logo is composed of a wordmark with an emblem, which is used on its own for the brand’s website and mobile app.
The app’s name inscription in all capital letters is executed in a bold and solid sans-serif typeface, with traditional letterforms and diagonal edges of the “E”s horizontal bars.
Foursquare Logo
The Foursquare emblem is a stylized map pin, which has a letter “F” inside. Its pointed tail and sleek lines resemble a superhero symbol, which is dynamic and powerful.
The blue pink and white color combination of the Foursquare logo evokes a sense of creativity and youthfulness. It looks bright and dynamic, representing a growing and developing company, which is focused on a young audience.