Christian Dior Logo

Christian Dior Logo
The French luxury goods company Christian Dior SE is controlled by the businessman Bernard Arnault, the head of LVMH.

Meaning and history

Christian Dior Logo


The current Dior logo features the name of the company in an elegant serif typeface. The design is simpler than that of the competitors, for instance, the Chanel logo or Gucci logo where the wordmark is paired with the emblem. The all-caps type looks elegant and refined due to the varying width of the lines – from very thin to rather thick.
In some cases, the wordmark can appear next to the “CD” emblem, which can also be used on its own.
You can also come across a version where only the first letter is capitalized.