Chanel Logo

Chanel logoChanel Logo PNG

Chanel is luxury at its best. The most famous fashion house in the world was created in 1910 in Paris, by a legendary woman, Gabrielle “Coco” Chanel. Today the brand, famous for its little black dresses, has not only women’s fashion line, but also cosmetics and sports equipment, and of course, perfume, distributed all over the globe. The yearly revenue of the company is more than 10 billion USD.

Meaning and history

Chanel logo history


The Chanel logotype is a celebration of the brand’s roots and heritage, which has never been changed since the day of its introduction in 1910. The simple yet bold wordmark in black-and-white was placed on all the fashion items, created by the iconic designer, and stood for elegance, comfort, and chic.

The Chanel logo we all know today is composed of two parts, its logotype and an emblem, which can be used together or separately, but however it is, they make up the most recognizable fashion badge of all times.


The iconic Chanel symbol was created at the very beginning of the fashion house, as a reflection of the main Gabriele Chanel principles: comfort, geometry, and clean lines.


The symbol is composed of two mirrored and intertwined letters “C”, standing for “Coco Chanel”, enclosed in a thin circular frame. All elements are ideally balanced and have their distinct contours clean and neat, evoking a sense of harmony and perfection in shapes, spacing, and style.

Since 1925 the symbol has been placed on every bottle of the Chanel perfume, and a year later — it became an inevitable part of every fashion house’s collection, which can be seen on prints, bags, and jewelry, with or without its circular outline.

Font and color

The custom Chanel logotype, set in all capitals with bold clean lines, is executed in a traditional sans-serif typeface, which is pretty close to such fonts as Double Porter 3, RoundCut Bold, and ITC Blair’s Pro Bold, but with some of the lines modified.



The monochrome palette of the Chanel logo can be used both in traditional and reverse versions — with black lettering and emblem on a white background, or white inscription written on black. Both options represent elegance, beauty, and power.coco chanel logo

Logo Earrings


A great number of Chanel earrings are performed in the shape of or feature the “double-C” Chanel logo. This unique design makes them instantly recognizable.

Logo Necklace


There are a variety of Chanel necklace designs, which include the Chanel logo.