While the fashion brand Beach Bunny Swimwear focuses on women’s swimwear, it also sells clothing and accessories. It was established in 2003 by Angela Chittenden and is based in Orange County, California.
Meaning and history
Beach Bunny was founded in 2003 by designer Angela Chittenden, who sought to revolutionize the swimwear market with her innovative designs. Since its inception, the company has garnered acclaim for its daring and glamorous swimwear collections, featuring intricate details, vibrant colors, and flattering silhouettes. Beach Bunny quickly gained recognition as a leading luxury swimwear brand, attracting a devoted following of celebrities and fashion influencers.
Over the years, Beach Bunny has expanded its offerings beyond swimwear to include resort wear, activewear, and accessories, further solidifying its presence in the fashion industry. With collaborations with notable designers and successful runway shows, Beach Bunny has continued to push boundaries and set trends in swimwear fashion.
Today, Beach Bunny stands as a symbol of sophistication and style, with its designs gracing the pages of top fashion magazines and adorning the bodies of trendsetters around the globe. As it continues to evolve and innovate, Beach Bunny remains committed to its founding principles of quality, creativity, and empowerment, inspiring confidence and beauty in every woman who wears its iconic creations.
What is Beach Bunny?
Beach Bunny is a renowned luxury swimwear brand that specializes in sophisticated and glamorous beachwear for women. Founded in 2003 by designer Angela Chittenden, Beach Bunny has established itself as a trendsetter in the fashion industry, known for its innovative designs and high-quality craftsmanship.
2003 – 2012
The logo features the brand name “Beach Bunny” in a playful bubble font. The text is rendered in white with a black outline and sits above the word “Swimwear” in a thinner, all-caps sans-serif font. The outline around the text helps it stand out against any background color.
2012 – Today
The primary Beach Bunny logo is a wordmark. The name of the brand is given in a playful script imitating handwriting. The girlish pink color fits the sexiness of the brand’s products perfectly. All of us known that quite a few women’s brands either have logos in pink or use pink in product design. For instance, Victoria’s Secret Pink logo and brand identity make use of this connotation.
There is also an icon featuring the letter “B” inside a pink box. The letter looks the same as in the wordmark logo: its upper half is larger than the lower half, and there is a playful curve at the top.