Anheuser-Busch Logo

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Anheuser-Busch LogoAnheuser-Busch is the name of one of the world’s most famous breweries, established in 1852 in the United States. The company has its subsidiaries across the globe and distributes its beverages on all the six continents.

Meaning and history

The Anheuser-Busch visual identity is ornate and instantly recognizable. Its bright heraldic emblem is a reflection of the company’s power and authority.
The Anheuser-Busch logo is composed of the letter “A” in red and gold and an eagle, flying through it. The “A” has curves on its serif and looks really royal and luxurious. The bright red symbolizes passion and strength, while the gold outline of the letter adds a high-end sense.
The gold five-pointed star on the top of the letter is a reflection of excellence and professionalism. It is also known to be a symbol of hope and truth, which shows the company as reliable and progressive.
Anheuser-Busch Logo


The eagle, facing left, has three arrows in its talons. The eagle is a reflection of courage and power, while the arrows pointing right represent the company’s innovative and progressive approach, as well as its willingness to move forward and its confidence in today.
The prevailing color of the Anheuser-Busch logo is gold, which symbolizes love, wisdom, and passion. This is how the brand treats its customers and how it leads its business.