ZBrush is a 3D modeling software, designed in 1999 by Pixologic. The program is used for sculpting models for video games and animation. The software is available for both Windows and macOS and is considered to be one of the popular sculpting applications among professionals.
Meaning and history
ZBrush was founded by Ofer Alon and Jack Rimokh in 1999. Its main achievements include revolutionizing digital sculpting with its proprietary “pixol” technology, which allows for detailed 3D modeling with up to 40+ million polygons. ZBrush has been used by major studios for films like “Avatar” and “Star Wars” and games like “Fortnite” and “God of War”. It introduced features like GoZ for seamless integration with other 3D applications and has won an Academy Award for Technical Achievement in 2014. Currently, ZBrush is part of the Maxon family, having been acquired in January 2022, enhancing its reach through Maxon’s Maxon One subscription service, continuing its legacy as a leader in digital sculpting tools.
1999 – Today
The ZBrush visual identity is built around the purpose of the software – three-dimensional sculpting. The modest and elegant logo of the program looks minimalist yet with a lot of style and taste.
The ZBrush emblem is composed of a black square with a stylized letter “Z” and a solid dot above it. The shape of the curved “Z” resembles a figure of a running human.
There are two versions of the ZBrush logo — a three-dimensional and a flat one, and they both have a strong character and are instantly recognizable.
The black-and-white color palette of the ZBrush visual identity elevates the software’s image and makes it looks sophisticated and luxurious.
In some versions, the wordmark is added to the icon. Written in a strong and straight sans-serif typeface with bold lines, it balances the smooth silhouette of the “Z” and adds a sense of professionalism and stability.
The ZBrush logo is a great work of art, which shows the possibilities of the software and inspires designers and artists to create.