X Corp is an American technology company, established by Elon Musk in 2023 following his acquisition of Twitter, Inc., which has since been rebranded to X. The company operates as a wholly-owned subsidiary under X Holdings Corp., also owned by Musk. X Corp’s headquarters is located at Market Square in San Francisco, California. The industries X Corp operates in include technology, social media, and internet services. Elon Musk holds the positions of Chairman and CTO, while Linda Yaccarino serves as the CEO. The company, with approximately 1,500 employees as of August 2023, operates globally, providing services mainly through its social networking platform, Twitter, which is in the process of rebranding to X.
The transition from Twitter, Inc. to X Corp signifies a broader aim to expand beyond social media. Recently, X Corp signed a live shopping deal with Paris Hilton, marking a bid to diversify its offerings and revive its fortunes. Paris Hilton is expected to create original content for the platform as part of the deal. Moreover, X Corp has found itself in legal disputes, such as a case involving unpaid rent, where it sought to recoup over $713,500 from a financial services company.
Meaning and history
X Corp was established on March 9, 2023, by Elon Musk following his acquisition of Twitter, Inc. This tech company, with headquarters in San Francisco, California, is a subsidiary of X Holdings Corp., also owned by Musk. X Corp operates in the realms of technology, social media, and internet services. Among the key figures in the company are Elon Musk, serving as Chairman and CTO, and Linda Yaccarino as CEO. X Corp operates worldwide with around 1,500 employees as of August 2023.
Since its inception, X Corp has embarked on several notable ventures. One of the significant milestones is the live shopping deal with Paris Hilton, aimed at diversifying its services and boosting its market presence. This deal is part of the company’s broader strategy to leverage its social media platform for various offerings, reflecting a strategic shift towards becoming an ‘Everything App’. Furthermore, X Corp has been involved in legal disputes, including a case over unpaid rent, underlining the challenges it faces in its operational domain.
In its current phase, X Corp continues to rebrand and expand its services beyond social media. The company has been proactive in engaging with celebrity partnerships and other initiatives to enhance its market position and user engagement on its platform.
What is X Corp?
X Corp is a US-based technology company founded by Elon Musk in 2023, succeeding the previously known Twitter, Inc. It operates as a subsidiary under X Holdings Corp., also owned by Musk. X Corp owns and operates the social networking service Twitter, which is currently rebranding to X, and has ambitious plans to use this platform as a base for a variety of other services. The company, headquartered in San Francisco, California, has a global operational footprint and is spearheaded by key figures including Elon Musk as Chairman and CTO, and Linda Yaccarino as CEO.
2023 – Today
The emblem displayed is a modern representation of the letter “X,” embodying a sophisticated interplay of geometric design and sleek aesthetics. Its bold black contours draw the viewer’s attention, encapsulating strength, precision, and a forward-thinking approach.
From a design perspective, the distinct angles and meticulously crafted spaces within the letter reflect a level of care and precision. The two diagonal strokes, intersecting at the center, represent convergence, suggesting unity, collaboration, or the merging of ideas. The white spaces are as important as the black strokes, introducing a balance in the composition and allowing the eyes to move effortlessly across the logo. The way the white spaces are angled and juxtaposed against the black forms evokes a sense of dynamic motion, making the “X” more than just a letter but rather a symbol of action, change, or transformation.