VASP is a renowned airline company operating today. It specializes in providing air transportation services to passengers and cargo. With a diverse fleet of aircraft, VASP offers domestic and international flights, ensuring efficient and comfortable travel experiences. The company is currently owned by a leading investment group. VASP operates from its headquarters located in a bustling city, serving major airports worldwide and connecting travelers to various destinations across the globe.

Meaning and history

VASP Logo history

VASP (Viação Aérea São Paulo) is a Brazilian airline founded by the entrepreneur Wagner Canhedo in 1933. Throughout its history, VASP has achieved significant milestones in the aviation industry. It became the first Brazilian airline to operate jet aircraft, introducing Boeing 737s in the 1960s. VASP expanded its international reach by establishing routes to Europe and the United States.

The airline faced financial challenges in the late 1990s, leading to its decline. VASP ceased operations in 2005, but it left a lasting legacy in Brazil’s aviation history. Over the years, VASP operated a diverse fleet of aircraft, including Boeing, Lockheed, and McDonnell Douglas models.

Currently, VASP is no longer an active airline. Its contributions and impact on the Brazilian aviation industry, especially during its earlier years, are still remembered today.

What is VASP?
VASP (Viacao Aérea São Paulo) was a Brazilian airline that operated from 1933 until 2005. It was one of the largest airlines in Brazil and played a significant role in the country’s aviation history. VASP offered domestic and international flights, connecting various destinations in Brazil and abroad before facing financial difficulties and ultimately ceasing operations in 2005.

1950 – 1985

VASP Logo 1950

The very first logo of VASP was executed in a medium-dark and quite calm shade of blue, with the massive lettering as the only element of the composition. The name of the company was written in large slanted characters of a geometric sans-serif typeface. It was set on a plain white background with no additional features.

1985 – 2001

VASP Logo 1985

The redesign of 1985 has lightened up the shade of blue in the VASP logo, changed the typeface to a more modern one, with the removed horizontal bar of the “A”, and the two letters in the middle connected, and added a graphical emblem to the top part of the composition. The emblem of the air carrier depicted a minimalistic abstract bird inscribed into a circular frame.

2001 – 2005


The last logo of the company was created in 2001, and stayed active until its end, in 2005. It was the same typeface and emblem but now set in one line, with the color palette significantly changed. The blue gained a greenish shade, and the emblem was set in blue, green, and yellow.