Unilever Logo

Unilever Logo

The Unilever logo features a big blue “U”, the company’s initial. The letter comprises several icons each having its unique connection with the business.

For instance, the lock of hair reminds of the fact that the brand manufactures shampoo; the ice cream symbolizes some of the emotional aspects the company wants to emphasize (treat, pleasure and enjoyment). The hand stands for sensitivity, care, and need, lips stand for communication and openness, while the swirl symbolizes flavors and taste. Some of the icons also used in the Unilever logo include fish (sea, nature’s resources) and clothes (reminds that that the company manufactures detergent).

Unilever Logo