Sierra Tequila Logo

Sierra Tequila logoSierra Tequila Logo PNG

Sierra Tequila, owned by Casa Cuervo, is a renowned tequila brand known for its high-quality products. Based in Mexico, the company operates in the heart of the Tequila region, where it carefully selects and distills the finest blue agave to create its signature tequilas.

Meaning and history

Sierra is a premium brand of tequila that is in great demand not only in its home country of Mexico but also far beyond its borders. Tequila under this brand was first released in 1982 by the German company Borco. However, this does not mean that from the real tequila Sierra has only the name. The company’s distillery is located in a historic location in the state of Guadalajara.

In Spanish, the word Sierra translates as “highlands”. Such a name for tequila was not chosen by chance: it is produced at the plant, which is located at an altitude of 1500 meters above sea level. Agave intended for Sierra Tequila is grown not in greenhouses, but on highland plantations.

Sierra Tequila is produced from large and juicy leaves of blue agave grown on Mexican plantations under the supervision of specialists. The peculiarity of Sierra Tequila is that for its production overripe fruits are taken, literally oozing with sweet juice.

In 2008 the brand was recognized as the best-selling brand on the over-saturated European alcoholic beverage market, which testifies to the high appreciation of the drink by consumers.

What is Sierra Tequila?
Sierra Tequila is a renowned brand that specializes in the production and distribution of tequila, a popular Mexican spirit. Known for its distinctive flavor and quality, Sierra Tequila has established itself as a leading company in the tequila industry globally.

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Sierra Tequila Logo

The Sierra Tequila logo is bright and memorable. While the wordmark is executed in black and white, which may seem boring, the logo has a funny detail. The red sombrero emblem is what makes Sierra Tequila brand so recognizable.

You can see the red sombrero not only on the logo, but on every bottle of Sierra Tequila, as the company releases bottles with red sombrero-shaped bottle caps.

The Sierra Tequila logo reflects the philosophy of the brand, fun and joy, at the same time being an example of modern design.

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