Rosegal Logo PNG
Rosegal is a global online fashion retailer, which offers a wide selection of clothing, accessories, and footwear for men and women along with homeware goods and textiles. The website offers thousands of items with international delivery to almost any country in the world.
Meaning and history
Rosegal, an online fashion retailer, was founded by a group of friends who shared a deep passion for stunning clothing and fashion. Specifically, it was established to embrace the fusion of vintage and modern apparel, aiming to offer unique, retro styles along with the latest contemporary fashion items. The company’s foundation dates back to the late 2000s, marking its inception as a thought leader in blending different fashion styles.
Throughout its journey, Rosegal has achieved several milestones. The company quickly distinguished itself with its diverse range of products, including plus-size clothing, which was a significant step towards inclusivity in fashion. Their approach to combining modern elements with vintage style gained popularity, particularly among those who appreciated a nostalgic yet contemporary fashion sense. The company’s expansion into various markets and its ability to adapt to the ever-changing fashion trends further solidified its status in the online retail industry.
In its current position, Rosegal continues to thrive as an influential player in the online fashion market. With a strong presence on various social media platforms and a dedicated customer base, the company consistently introduces new collections and fashion items. It maintains its commitment to offering a wide range of sizes and styles, ensuring that there is something for everyone. Rosegal’s ability to stay relevant in the dynamic fashion world signifies its resilience and adaptability, making it a go-to destination for those seeking a unique blend of vintage and modern fashion styles.
What is Rosegal?
Rosegal is an online fashion retailer specializing in a unique blend of vintage and modern clothing styles. Catering to a diverse audience, it offers a wide range of sizes, including plus sizes, emphasizing inclusivity in fashion. The company’s fusion of retro and contemporary designs sets it apart in the competitive online retail space.
2007 – 2019
In the first logo, the word “Rosegal” is crafted with an elegant, flowing script that suggests a sense of sophistication and femininity. The “R” and “g” have extended flourishes that add a sense of flair and refinement, indicative of a brand that might specialize in fashion, beauty, or luxury items. The font is predominantly black, conveying a classic and versatile appeal, while a small, pink semicircle arch over the letter “e,” adds a splash of color and a subtle nod to the brand’s name, suggesting the shape and color of a rose petal. This logo implies a connection to grace and natural beauty, aligning with a brand identity that might appeal to a customer base looking for elegance and poise in their products.
2019 – 2023
The visual identity of the fashion e-commerce platform is minimalist yet memorable and bright. The text-based logo is executed in two different styles and colors, reflecting the company’s profile and essence.
Split into two parts without spaces, the nameplate uses pink color for “Rose” and black for “Gal”. This color palette is a good reflection of style, femininity, and elegance, showing the online retailer as a professional and responsible and reflecting its expertise and style.
The simplicity of shapes and the absence of any additional graphics make the logo look strong and timeless, creating a great example of a fashion label logotype, which looks good as a website heading, not distracting from a wide range of clothing and accessories e-store offers to customers.
The logo also looks good on the company’s packaging, whether it has a white or colorful background, like the classic combination and traditional typeface suits almost everything.
2023 – Today
For the current logo, the brand name “Rosegal” maintains the same elegant script and color scheme as the first, including the distinctive black lettering and the singular pink accent. However, the letters are slightly more stylized, with the “R” and “g” featuring more pronounced curves, enhancing the logo’s artistic and decorative qualities. The pink semicircle is placed in the same position, gently cradling the top of the “e,” which could be interpreted as a delicate touch mirroring the gentle nature of a rose. This version of the logo portrays a brand that values aesthetics, aiming to attract consumers with a sense of contemporary style blended with timeless charm.
Font
The wordmark in all capitals uses two different sans-serif typefaces for its two parts. “Rose” is executed in thick lines of a Classic Sans Bold font, but with “R” modified. The upper part of its vertical bar is era mars and this trick adds a sense of movements and dynamics to the whole logo, making it also unique and recognizable.
As for the “Gal” part, it uses light and thin style of the Glence Light typeface, balancing the bold pink part of the nameplate and adding freshness and simplicity to the inscription.
Review
The e-commerce platform offers a great selection of clothing and accessories for men and women along with home decoration items and textiles. The company is very passionate about what it does and are fully chooses every item for their catalog so that their customers could get the best products for the lowest prices.
The online retailer offers its customers to shop for thousands of items in such categories as dresses, swimwear, and outerwear, available also in plus-size, apparel and accessories for men, bags, and shoes along with jewelry and an interesting selection of wigs.
Another specific feature of the website is its beautiful selection of vintage-style outfits, which are suitable for any occasion, and able to show your individuality.
The platform has also a sale section with a huge variety of items available with up to 90% discount and has various offers and deals for new and returning customers.
The online retailer accepts various types of payments, including credit cards and money transfers and provides it, customers, with the best delivery service, with the possibility of tracking the order.
