Palette Logo

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Palette Logo

Palette is a line of hair color crèmes and related products introduced by Hans Schwarzkopf GmbH, which, in its turn, was acquired by Henkel in 1995.

Meaning and history

The Palette logo does its job perfectly. On the one hand, it is legible and easy to grasp. On the other, it manages to reflect the type of product it represents.

Logo Palette

The legibility is provided by the sans serif type used in the design. In spite of the fact that the glyphs have a unique touch, their overall shape is classic and easy to understand.

Below, you can see a multi-colored shape inspired by the diversity of shades offered by Palette products.