Omsa Logo PNG
Omsa is an Italian brand of tights and hosiery, which was established in 1952 and today is a part of the Golden Lady Group. The brand is selling its products in more than 70 countries across the globe and is extremely popular in Eastern Europe and Russia.
Meaning and history
Omsa was founded in 1952 by Giannantonio Paladini in Castiglione delle Stiviere, Italy. Initially focused on hosiery, it grew into a prominent Italian fashion brand known for quality and elegance.
The brand achieved success by blending classic and fashionable hosiery, earning a strong reputation among women. Its 1992 integration into the Golden Lady Company boosted its European presence, particularly in Italy and Russia.
Today, Omsa remains a leading hosiery brand under Golden Lady, offering high-quality, stylish products while adapting to modern fashion demands across Europe.
1952 – Today
The Omsa visual identity is light and feminine. It looks tender yet very confident and modern, due to the geometry of its logo.
The Omsa logo is composed of a wordmark, placed inside a thin horizontally located rectangle. The silhouette of all-caps lettering resembles an arrow, pointing up, with its “O” and “A” smaller than “M” and “S”.
The inscription is executed in a modern and solid sans-serif typeface, with straight strong lines and rounded angles, adding elegance and finesse to the logo.
The color palette of the Omsa logo emphasizes the feminine nature and sophistication of the brand. Executed in gold color, the logo looks great on the light poudre shades of the background on the company’s website, as well as on the black modern packaging.
The Omsa visual identity is simple yet contemporary and recognizable. It is a perfect reflection of the famous hosiery brand with a rich history and values of quality and heritage.
