The athletic program of the University of New Mexico is represented by 20 varsity teams competing under the name of the New Mexico Lobos. Their official mascot is Lobo, which has been depicted on their logo since at least 1999.
Meaning and history
The New Mexico Lobos, the athletic emblem of the University of New Mexico, emerged in the collegiate sports arena in the early 1900s, though the precise genesis remains somewhat veiled in history. This athletic conglomerate has etched its name in the annals of NCAA with commendable feats across various sports disciplines. The basketball squadron of the Lobos has been particularly illustrious, clinching numerous conference crowns and securing repeated berths in the coveted NCAA tournaments. The football brigade, while experiencing a rollercoaster of fortunes, has also savored the taste of triumph through conference victories and prestigious bowl game participations. This storied journey of the Lobos is not just about athletic conquests; it’s a saga woven with fervent fan support and an ethos of sportsmanship that resonates through time.
As the calendar pages turn, the New Mexico Lobos continue to uphold their valor in the Mountain West Conference. Navigating through the dynamic landscape of collegiate sports, they confront the challenges of fluctuating team dynamics and coaching metamorphoses. Their current stance in the NCAA is a mosaic of relentless athletic pursuit, academic diligence, and the holistic development of their student-athletes. This ongoing chapter of the Lobos is more than just a pursuit of sporting glory; it’s a tribute to a legacy that blends athletic excellence with educational enrichment and personal evolution.
What is New Mexico Lobos?
The New Mexico Lobos represent a vibrant chapter in collegiate sports, embodying the athletic spirit of the University of New Mexico. As contenders in the NCAA’s Mountain West Conference, they boast a diverse array of sports, most notably basketball and football. Their journey is marked by a tapestry of significant achievements, a testament to their unwavering dedication to the ethos of competitive excellence and academic integrity in the realm of college athletics.
1973 – 1999
The original logo was just a black-and-white depiction of a wolf. They did it in a realistic enough style. The animal itself was given an aggressive, growling look, posed to strike.
1999 – 2008
The New Mexico Lobos logo introduced in 1999 featured the side view of a grey wolf. With its mouth open, the creature looked fierce and dynamic. The name of the team in red and white could be seen below.
2008 – 2017
In 2009, the emblem was updated. Although we can still see the same wolf, it has turned its muzzle forward. While the result looks less dynamic, it shows the aggressiveness in a more obvious way than its predecessor.
2017 – Today
The logo’s color scheme was darkened in 2017, but nothing else changed since 2008.
Font
New Mexico Lobos Colors
RED
PANTONE: PMS 200
HEX COLOR: #BA0C2F;
RGB: (186,12,47)
CMYK: (20,100,75,0)
SILVER
PANTONE: PMS COOL GRAY 6
HEX COLOR: #A7A8AA;
RGB: (167,168,170)
CMYK: (40,28,25,0)
LOBO GRAY
PANTONE: PMS COOL GRAY 10
HEX COLOR: #63666A;
RGB: (99,102,106)
CMYK: (75,65,55,0)
TURQUOISE
PANTONE: PMS 321
HEX COLOR: #007A86;
RGB: (0,137,149)
CMYK: (100,15,40,0)
BLACK
PANTONE: PMS PROCESS BLACK
HEX COLOR: #000000;
RGB: (0,0,0)
CMYK: (0,0,0,100)