Naturella Logo

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Naturella Logo
Naturella is a brand of hygiene pads for women. The brand is owned by Procter & Gamble.

Meaning and history

The flower in the Naturella logo has been inspired by the core message of the product – that the pads “bring your skin the touch of a flower.” According to the company, the pads have a “flower design” and contain cream balm with chamomile.
Logo Naturella


Taking all this into consideration, it is only natural that the logo features a chamomile. It is drawn above the name of the brand. The word “Naturrella” is given in a carefree, laid-back script inspired by handwriting.
The old logo looked pretty much the same, just the flower was somewhat different – its center was smaller than on the current version.