Moulinex Logo

Moulinex Logo
Moulinex is a French brand of small horse gold appliance manufacturer. It was established in 1932 and was focused on production of food mills. Today the brand is a part of Groupe SEB.

Meaning and history

Moulinex got its name from the first product the company began to manufacture — mouli grater, which is a mill in French.
The Moulinex logo is an elegant recognizable wordmark in scarlet red color.
Logo Moulinex


The custom bold typeface of the nameplate is close to Monoment font, and is very delicate and neat, despite the thickness of its lines.
Red color symbolizes warmth, energy and cozy home feeling, which the brand aims to provide their consumers with.
The Moulinex logo is stylish and minimalist, it shows the brand as caring and reliable, having its consumers in the center of its value system.