Lennox Logo

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Lennox Logo

In addition to the Lennox logo placed on the products, the company also has a corporate logo looking pretty different.

Meaning and history

Lennox International Inc. is a provider of climate control products for the HVAC and refrigeration markets. The company was established in 1895.

The logo of the brand features the word “Lennox” in red paired with a curve on the right. The curve looks like a part of an orbit or a trace left by a flying object, due to which the design gets a dynamic feel. The italicized type only adds to this impression. The motion implied by the type and the curve is crucial for the meaning of the logo as it symbolizes how the cool or warm air produced by the conditioner flies around the room.

Lennox Logo

Lennox International emblem

The corporate logo looks static and serious. The type is not italicized. It is heavier than that on the brand’s primary logo. There is also a pretty static and heavy emblem to the left of the wordmark, which is based on a square shape and does not have a single curve.

Colors

While the two versions of the logo look pretty different in terms of the shape, they are connected with the red color used in both of them. In the primary Lennox logo, the red is paired only with the white background, while the corporate logo adds a more “serious” and “business-like” color, gray.