Lancome Logo

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Lancome Logo
One of L’Oréal’s brands, Lancôme is a French perfumes and cosmetics house.

Meaning and history

The Lancome logo is an example of outstanding consistency. Its overall style has preserved for years.
Logo Lancome

The design combines two rather different typefaces. The word “Lancome” dominating the logo features a serif font. Its retro-style elegance seems to have been inspired by Lancome’s heritage. We should also point out that the glyphs in the Lancôme logo have a rather high position of their median elements. It symbolizes one of the traditional beauty standards (the long legs).
The word “Paris” below is flatter and uses a simpler sans.