Kendra Scott Logo PNG
Kendra Scott initially started with a small collection of jewelry made from natural stones and has since grown into a well-known lifestyle brand. Kendra Scott is particularly famous for its colorful and customizable jewelry pieces, including necklaces, earrings, bracelets, and rings. Beyond jewelry, it also makes home décor and beauty products. In addition to online sales, the company has many physical stores in the US and more than 1,000 specialty boutiques worldwide. Kendra herself has achieved great success and was recognized for it in many ways.
Meaning and History
Scott founded Kendra Scott LLC in 2002, creating her first collection for $500 in a spare bedroom of her home. She went from store to store around Austin, selling products to local boutiques. Scott’s designs were chosen to be accessories in the Oscar de la Renta spring 2006 runway show as well as the Randolph Duke runway show next year. Cooperation with Nordstrom during financial crisis in 2007 gave her fame and allowed to expand her business. Scott’s first retail store opened in 2010. A few years later, she had stores throughout the South and Midwest.
What is Kendra Scott?
Kendra Scott is a jewelry and lifestyle company. The $1 billion-plus brand includes fashion jewelry, fine jewelry, home accessories, nail polish, and beauty products. Kendra Scott’s blend of creativity, community engagement, and dedication to quality has made it a beloved brand among consumers.
2002 – Today
The Kendra Scott brand logo features a distinctive, elegant design that incorporates the brand name and decorative element. The name “Kendra Scott” is done using a clean, modern font with bracketed slab serifs. The decorative element is done in bright yellow and resembles a stylized version of a gemstone or a flower, which aligns with the brand’s emphasis on nature-inspired designs. This decorative design makes the brand easily recognizable. The overall design is a blend of modern elegance and playful femininity, which the brand is big on.
Font and Color
The lettering is presented in a simple, bracketed slab-serif style with elegant and refined characters. The inscription conveys a sense of sophistication and contemporary appeal. It can be replicated using Adobe Garamond Regular font.
The color palette for the logo is soft and inviting thanks to golden shades and classic black enhance the luxurious yet accessible feel of the brand. Yellow, often associated with gold, represents luxury, wealth, and high quality. When paired with black, which symbolizes strength and elegance, it can create a playful yet sophisticated image.
